Happy National Employee Health and Fitness Day

Today marks National Employee Health and Fitness day! This annual event occurs the third Wednesday of every May and is dedicated to encourage physical activity in the workplace. Though it’s only recognized once a year, it’s important for businesses to realize that instituting health and wellness...read more

Checking in on Culturally Sensitive Topics

In the course of survey research several topics have developed a reputation for being ‘sensitive’. In short this means the topical areas are perceived to be just short of off limits by the culture we live in. Examples include cultural diversity, recreational drug use, sexual activity, alcohol use,...read more

Are Using the Right Test?

Testing 1,2,3, test, test.  Consumer and B2B market researchers, well actually researchers of all stripes and disciplines, are tasked with collecting data. Said data can be from transactions, a customer satisfaction survey, brand awareness tracker, or some other data collection method (e.g. analysis...read more

8 Easy Steps to Grow Your Business

Do you sometimes feel like you’ve exhausted all ideas for increasing your customer base? Or like you’re reinventing the wheel over and over again with little return? What’s the secret to winning new customers in such a competitive marketplace? How do you stand out among the rest and continue to...read more

Collecting Customer Feedback: Make it a Priority in the New Year

The end of 2012 is quickly approaching, so it’s time to think about your New Year’s resolutions! Increasing operational efficiency is the number one 2013 priority among decisions makers, followed most closely by improving customer satisfaction, according to a recent study by Customer Management IQ. ...read more

The [Employee] Happiness Project

Gretchen Rubin, author of the bestselling book The Happiness Project, recently sat down with OPEN Forum contributor Barry Moltz to talk about her experience learning to make her own happiness. While Rubin's book explores many methods of achieving personal happiness, her findings can also be applied...read more

Employee Engagement to Boost ROI

Many organizations are big fans of publicizing slogans about how their people are their number one priority, yet constantly increasing shareholder value is more often their biggest concern. Luckily for most of the workforce, recent studies have found that actively engaging (and not just satisfying)...read more

National Survey Supports Workplace Levity

The workplace can seem like such a serious place, and sometimes it should be. Research from fall 2011 that was conducted for Accountemps found that nearly 60 percent of chief financial officers thought that having a sense of humor helped an employee fit in with the companies' culture. That's right,...read more

5 Qualities of Remarkable Bosses

Inc., a website dedicated to helping small businesses flourish, recently published the top qualities great bosses have that can motivate their employees to work hard and grow their business. Jeff Haden cites these five characteristics that a remarkable boss should embody: Develop every employee:...read more

Beware Conflicts of Interest When Collecting Feedback

Dan Ariely: Beware Conflicts of Interest I love this story. Towards the end Dan says "The most difficult thing, of course, is to recognize that sometimes we are too blinded by our own incentives... When I was doing these experiments, I was helping science. I was eliminating the data to get the true...read more
The Rise of the Smart Phone: Are you Leverging Mobile? 10 Tips for Mobile-Friendly Survey Creation