by June 17, 2013
This month’s feature that I’d like to highlight is the recent
enhancements to two of our question types: data list and
matrix-spreadsheet. Data list drop-down: Now survey authors have
the option to provide a list of choices in the format of a
drop-down data list allowing respondents to choose the...read more
by April 8, 2013
It has been said many times that randomness is next to godliness in
the world of experimental design. I would extend this thinking to
the structured world of survey research as well. In this post we
will look at two methods for incorporating randomness into your
online survey design. Cvent offers...read more
by March 28, 2013
If there were one industry that could truly benefit from consumer
insight research, it is the restaurant industry. Granted there are
the giants of the industry, e.g. McDonalds or Chik-fil-A, that have
teams dedicated to dissecting every aspect of the customer
experience, but the biggest gains can...read more
by February 22, 2013
According to a recent Business Insider article, “American adults
are invited to take surveys 7 billion times each year, with 24% of
respondents indicating they were asked to take part in more surveys
this year than in previous years.”Customer surveys are an excellent
tool to gauge satisfaction and...read more
by January 9, 2013
A customer testimonial is a great way to gather feedback that you
can share with others, whether they are current customers or
prospects. The idea is to share happy customers’ experiences and
praises, ultimately influencing others. Social networking and word
of mouth are so important today, that...read more
by January 7, 2013
While we highlight the most popular posts from a given month in our
newsletter, one of my favorite activities is to look back and see
what posts were the most popular overall each year. Keeping with
tradition, here's a look back across the 20 most popular posts of
2012! Customer Loyalty Month: 25...read more
by January 3, 2013
I recently posted a blog about the new social media feature we
added to our web survey tool. This week, I came across a great
infographic that supports and proves why having social media
integration is so essential. These numbers illustrate the value and
importance social media integration brings to...read more
by December 26, 2012
Recent statistics once again reinforce that customers are looking
for exceptional customer service, and if they don’t find it one
place, they will look elsewhere—customers have the power. According
to research by Oracle in their 2012 CX Index Report ‘Why customer
satisfaction is no longer good...read more
by December 3, 2012
Have you had a chance to check out the new features that debuted
with the web survey new release last month? If not, make sure you
do the next time you log in. Or, if you’re new to Cvent, visit our
calendar to see a demo that will walk you through the
inner-workings of the tool. In the meantime, we...read more
by November 21, 2012
With the fall came the web survey new release, and there are many
new updates and features to the software that will make your survey
even better. One of the most exciting features is the Social Media
Sharing addition which allows you, the survey author, to share the
survey on social media sites in...read more
