Test Before You Send

After you’ve crafted what you think is a perfect survey, there’s one more thing you need to do before you send the masses – Test! This is the last and most important step before your survey goes live. It’s a good idea for someone (or a few colleagues) to double check the survey and look for any...read more

Top 15 Blog Posts of 2013

I can’t believe 2013 is almost over! There are so many great blogs that we’ve posted over the past 12 months, that I wanted to keep up with tradition and give all of our readers a recap of the most popular blog posts of 2013! Enjoy! Samples at Random Sometimes being random is exactly what your...read more

Saying Thank You

Which way did he go? This is an excellent question and one that is useful for guiding survey design. Where we elect to send people after they complete our survey is a matter that should not be taken lightly. In this case I believe it is important that we finish strong. In the Cvent online survey...read more

Books Aren't the Only Thing with Chapters

Books are not the only things that have chapters. The current version of the Cvent online survey platform allows survey designers to group common core questions into a single chapter. Surveys can have multiple chapters such as screening questions (e.g., demographics or firm statistics), brand...read more

Why Complaining Customers Can Be Good

Not all companies are perfect, so when you provide a not-so-perfect customer experience, your customers are going to talk. This means there’s a chance they won’t buy from you again and that they will share their not-so-great experience with others, including potential prospects. However, sometimes...read more

Q & A from The Voice of the Customer: From Feedback to Action Webinar

Last week, we hosted a webinar with Senior Research Analyst from Aberdeen Group, Aly Pinder, and Global Client Experience Senior Program Manager from Cornerstone OnDemand, Jen Maldonado. We had TONS of great questions. We've gone through the all questions and answered them here. If you missed the...read more

Top 7 Ways to Improve Your Survey Response Rates

Web surveys are a great way to gather customer and employee feedback and market research if they are crafted properly. However, a challenge that many companies face is getting high enough response rates to guarantee the data collected and reported on is accurate and trustworthy. Here are a few tips...read more

Fast Follow Up Matters (Best in Class Secret is Instant Alerts)

Think about your own experiences, when you are unhappy with a product or service and tell the company, what do you expect to happen? If you're thinking, "Nothing. Companies don't listen to customer feedback" I wouldn't blame you. But I hope you're more like me: I expect a response. But not a generic...read more

20 Most Popular Posts of 2012

While we highlight the most popular posts from a given month in our newsletter, one of my favorite activities is to look back and see what posts were the most popular overall each year. Keeping with tradition, here's a look back across the 20 most popular posts of 2012!   Customer Loyalty Month: 25...read more

A Journey Down Customer Decision Lane

I recently posted a blog about the new social media feature we added to our web survey tool. This week, I came across a great infographic that supports and proves why having social media integration is so essential. These numbers illustrate the value and importance social media integration brings to...read more
Crimes in Design Webinar
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