by March 28, 2013
If there were one industry that could truly benefit from consumer
insight research, it is the restaurant industry. Granted there are
the giants of the industry, e.g. McDonalds or Chik-fil-A, that have
teams dedicated to dissecting every aspect of the customer
experience, but the biggest gains can...read more
by December 3, 2012
Have you had a chance to check out the new features that debuted
with the web survey new release last month? If not, make sure you
do the next time you log in. Or, if you’re new to Cvent, visit our
calendar to see a demo that will walk you through the
inner-workings of the tool. In the meantime, we...read more
by January 17, 2012
Traditionally, Customer Service and been thought of as a Cost
Center. And it's true! Thinking of customer service this way is
going to make the lack of it cost you customers—and lots of them!
And based on his tweet this morning, it seems that Don agrees.
DonCooper The Sales Heretic™ Today is Nat'l...read more
by January 12, 2012
When online surveys came on the scene for the first time in 1999,
there was initial hesitation. Was online really going to replace
phone and mail surveys? As online has become the norm over the last
decade, we've learned there's still a place for multi-mode feedback
collection. In fact, with social...read more
by December 28, 2011
Last week I shared my favorite feedback management blog posts that
fell outside the Top 25 Most Popular Posts of 2011. After crunching
the analysis for most read articles, most shared and clicked posts,
I've narrowed down our 476+ posts to just the Top 25.Please share
your thoughts below on any...read more
by December 21, 2011
Tis the season for looking back and looking forward, makes you feel
a bit like Janus, the Roman deity of beginnings and transitions.
Thinking back over the course of the year one phrase seemed to
capture lion’s share of the headlines…“Big Data.” All things mobile
were in the public eye as well. What...read more
by December 16, 2011
My name is Emily Ebersole, and I am the Client Services Team Lead
supporting the Cvent Web Surveys tool. A successful survey requires
testing and forethought to ensure that the survey is configured
properly. Cvent's Test Mode feature is like having a crystal ball
that allows you to anticipate how...read more
by November 23, 2011
My name is Jason Davis and I am a Product Consultant supporting the
Web Survey tool. This month, we released an eBook: Harness the
Conversation—Business In Today's Social World. One section of the
eBook focuses on becoming a learning organization. In order to
create a lasting success, your...read more
by August 24, 2011
One of the key components in any customer satisfaction measurement
program is the ability to assess a respondent’s satisfaction with a
variable (e.g. quality of the food served) and that variable’s
perceived importance. It would be an inefficient allocation of
marketing resources to attempt to...read more
by June 20, 2011
It's often said it's the little things that matter. Well after
launching my first large-scale survey via the Cvent Web Survey
tool, I would wholeheartedly agree! By no way am I new to the
survey process, either online or old-school, but there are always a
few things that only pop-up after you have...read more
