New Release Highlight: Introducing Survey Chapters

Looking for a better way to organize your web survey questions and control survey flow? You’re in luck – April 19th marks our Web Survey new release and we’ve added a Chapters feature. Survey chapters can be used for a variety of reasons: Structure ‒ Just like chapters in a book, survey chapters...read more

5 Best Practices for Designing Mobile Surveys

When online surveys came on the scene for the first time in 1999, there was initial hesitation. Was online really going to replace phone and mail surveys? As online has become the norm over the last decade, we've learned there's still a place for multi-mode feedback collection. In fact, with social...read more

Coming Soon: New Features & Enhancements to Cvent

Cvent is excited to announce our upcoming July 2011 release! Guided by the suggestions and feedback of our clients, this release includes great new features for our web survey and enterprise feedback management solution, online registration and event management software, and the Cvent Supplier...read more

Unclog the Pipes: Increase Survey Relevance

Online survey tools have dramatically expanded the researcher’s ability to customize the survey a respondent sees. This is critical for enhancing engagement, and in theory, increasing the accuracy and validity of the data. The logic tools available with feedback management software platforms, such...read more

The Top 4 Benefits of Online Surveys for Small Businesses

Surveys allow you to gather valuable information about your target market. You can use the data to discover how to better meet your audience’s needs and generate more sales. However, many small business owners dread conducting market research because of the time it takes to create surveys,...read more

Reminder: Cvent Will Be Offline for Enhancements Tonight

We announced last week that we're adding new features and enhnacements to the Cvent Suite, including the online survey software. During this process, Cvent will be unavailable starting at 9:00 PM US ET and should be complete on or before 4:00 AM US ET on Saturday, July 17. Last Friday, we shared a...read more

Increase Response Rate by Further Legitimizing Your Survey

The average response rate for an external online survey is around 10-15%. With the increase of web-based communication, it is harder and harder to convince respondents that your survey is the one that is worth their time. This is a not a futile battle, however. With the Cvent software system, we...read more

Demystifying Online Surveys: 5 Best Practice Tips

Online surveys were once the territory of marketing research gurus with specialized software skills. But, like most other web tools, online survey software has transitioned to a "what you see is what you get" format that just about anyone can use with a little time. From intuitive technology to easy...read more

Effective Email Marketing: Keeping a Clean Contact List

Are you struggling with low email open rates when you send out your customer surveys? While my most recent post covered the importance of maintaining an appropriate frequency for sending messages to your audience, you must recognize an equally important piece of increasing open rates among...read more

Make Sure Your Survey Results Are Accurate

Social media is growing, and its having an impact on the way businesses attract new customers and listen to existing customer opinions. While browsing many of these social media platforms, I've noticed organizations conducting online polls. I think it's important to understand that while public...read more
The Rise of the Smart Phone: Are you Leverging Mobile? 10 Tips for Mobile-Friendly Survey Creation