Satisfaction Survey

Today we're continuing our count down of our top five posts. Today's theme? You guessed it customer, client and consumer surveys.

• Don't Just Conduct Customer Satisfaction Surveys, Also Collect User Satisfaction Feedback: In this post, we talk about how the purchaser and the user are not always the same person. So when you review your customer feedback procedures and customer survey best practices, make sure you consider who you're surveying: the purchaser, the user or both.

• Customer Service Feedback To Increase Customer Loyalty: Customers have higher standards for organizations than 20 years ago. We all want more, more more! In this post, we talk about the importance of good customer service and how to boost your customer service satisfaction survey scores.

• What's Your Customer Satisfaction Score? This post debunks the myth that customer service is the defining factor in client satisfaction. Customers switch to competitors, become repeat customers, and recommend products and services based on their overall satisfaction experience, not just customer service experiences.

• Classify Customers: Are They Secure, Satisfied/Favorable, Vulnerable Or Dissatisfied? Typically, client survey best practices say there are four distinct customer satisfaction categories: secure, satisfied, vulnerable and dissatisfied. It's important to classify customers into these groups and uncover similarities in each group. Why? Because it will help you identify new revenue opportunities.

• Customer Reviews Matter: 6 Reasons Why: It's common knowledge that customer and consumer reviews have become an important part of the decision making process. As the title suggests, the post takes a deeper look at why reviews are more important than we think they are.