Q & A from The Voice of the Customer: From Feedback to Action Webinar

Last week, we hosted a webinar with Senior Research Analyst from Aberdeen Group, Aly Pinder, and Global Client Experience Senior Program Manager from Cornerstone OnDemand, Jen Maldonado. We had TONS of great questions. We've gone through the all questions and answered them here. If you missed the...read more

Employee Engagement to Boost ROI

Many organizations are big fans of publicizing slogans about how their people are their number one priority, yet constantly increasing shareholder value is more often their biggest concern. Luckily for most of the workforce, recent studies have found that actively engaging (and not just satisfying)...read more

Enhance Your Website Experience

While we've discussed the infinite learning opportunities that online surveys present for your company, there is another great benefit of short online survey response sets and online polls: they can be fun. Between large blocks of text and a few images, so many websites look the same. Sure, there...read more

The Importance of Getting Personal in Survey Invitation

I recently received an email survey invitation to complete a set of online questions about a recent hotel stay. Four days later, I had forgotten to complete the survey, and I received a reminder email survey invitation with the same subject message. Upon opening the message, the survey's lack of...read more

Web Based Surveys - The Focus Group Alternative

All too often, businesses fail to conduct one of the most important steps in marketing research: understanding what the consumer really thinks. For businesses operating on small budgets, market research may sound scary. However, finding the right real time online survey software can be the ideal...read more

Why Online Customer Surveys

For many decades customer surveys have been an important - but often flawed or cumbersome - tool for businesses and other organizations that rely upon information for success. But with the advent of advanced online software, customer surveys have emerged as an absolutely indispensable and...read more

What Makes a Survey Tool Robust?

So, your boss asks you to find a tool to be used for a job performance assessment, customer service software survey, and employee retention survey. How do you find a survey tool that is so multifaceted and  versatile? Clearly, you need a tool that is robust. You want your online survey solution to...read more

Real-Time Marketing is Here, Where Do Surveys Fit In?

I read a great post by Paul Dunay over at Marketing Prof's Daily Fix blog last week: Is Real Time Marketing in your future? Paul made a great point, a few years ago marketing was allowed some ramp up time for strategic shifts, today that's not the case. We've moved into the era of Real Time...read more

81% Of Surveyors Share Results - Who Do You Share Survey Results With?

The most important part of any research project is sharing the findings, it doesn't matter whether it's a research report, qualitative research or survey questionnaires. Even in high school and college, a lot of research projects ended with some kind of presentation so each person or group could...read more

HR Survey Tips: Weed Out Unqualified Job Candidates

In today's economy, there are a lot of people looking for jobs. Some of those candidates are the cream of the crop, but how do you weed out the unqualified applicants from the qualified? It can be a real struggle for the HR department to identify the best candidates. It's no secret that asking...read more
Crimes in Design Webinar
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