Online Research Comes to Facebook

Last month Facebook launched a new online feature called Facebook Questions which allows you to easily poll your friends and fans. It's similar services like Yahoo! Answers, Quora, or Mahalo, but it's nowhere near the online survey software that's available on the web.The greatest advantage of...read more

Quick Poll: Are You Conducting Customer Feedback Surveys?

We all know how important listening to customer feedback is, but we don't all do it. Since I work at an online survey software company, it makes sense that when I was wondering how many people who read this blog are currently conducting customer surveys that I'd immediately want to poll our website...read more

Creating an Interactive Website for Your Customers

Creating a Complete Website Experience How do you make visiting your website more than reading text and looking at images? By finding a software that helps you design and create public online polls, you can make your URL a place where users consistently return to vote on what's cool, what they like...read more

Enhance Your Website Experience

While we've discussed the infinite learning opportunities that online surveys present for your company, there is another great benefit of short online survey response sets and online polls: they can be fun. Between large blocks of text and a few images, so many websites look the same. Sure, there...read more

Using Surveys for Accurate Lead Generation

In recessionary times, the main marketing goal for large corporations is to simply (or not so simply) retain customers. For mid-sized companies, however, lead generation remains a critical goal. That was one finding of MarketingSherpa’s 2010 Email Marketing Benchmark Survey. In the survey,...read more

Landline Decline Demands Alternative Surveying Methods

In a recent post, Diana discussed the growing number of mobile-only households – those who do not have a land line telephone – and how it affects the political polling process. While public opinion polls will still be conducted via phone, it's important to recognize the significant challenges an...read more

Make Sure Your Survey Results Are Accurate

Social media is growing, and its having an impact on the way businesses attract new customers and listen to existing customer opinions. While browsing many of these social media platforms, I've noticed organizations conducting online polls. I think it's important to understand that while public...read more

Creating Electronic Surveys - The Unbiased, Cost-Effective Phone Alternative

From public opinion polls to customer satisfaction surveys, many organizations still rely on telephone interviews to collect consumer data. While collecting feedback from constituents is essential for continued success, allocating funds for telephone research may not be the best use of that market...read more

Are Forward-to-a-Friend Referrals a Gimmick?

People argue about the value of a Viral Forward-to-a-Friend feature many email marketing and email survey tools have. Take this DMNews article. One of the email experts think forward-to-a-friend is a gimmick for email marketing tools to say they're viral. On the other side of the fence is the...read more

Running Multilingual Surveys using Cvent Web Surveys

According to a recent poll conducted by Harris Interactive, the average American thinks that over half of the world’s population speak English – the reality is that only 20 -25% speak English as a native or second language. In addition, there are about 200 languages that have a million or more...read more
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