by April 17, 2013
Survey research can be used to assess the attitudes and opinions of
virtually any group or sub-group. Most of my work has been in the
areas of consumer and B2B market research, but from time to time my
focus has shifted toward surveying employees. This makes perfect
sense as our employees are the...read more
by March 25, 2013
Customer satisfaction measurement can be best described as part
art, part science, and part intuition. Regardless of how you view
it there are several moving parts to this equation. Satisfaction,
as a measure itself, is part of a larger equation centered on
profitability. When designing a...read more
by February 25, 2013
There comes a time when those of us in consumer and B2B market
research realize that we are not just the messengers, the conduit
for the voice of the customer, but we also are the change agents.
This realization came to me some time ago, but was reaffirmed while
reading the book Outside In by Harley...read more
by January 7, 2013
While we highlight the most popular posts from a given month in our
newsletter, one of my favorite activities is to look back and see
what posts were the most popular overall each year. Keeping with
tradition, here's a look back across the 20 most popular posts of
2012! Customer Loyalty Month: 25...read more
by December 12, 2012
What are you wishing for this holiday season? Clothes? World peace?
A stronger connection to your customers? Fantastic. Us? We’re
hoping more companies see the value of customer feedback! So
inspired, we wrote a song (sing it to NSYNC’s “Merry Christmas,
Happy Holidays”): Merry Christmas and Happy...read more
by November 28, 2012
What are your annual, quarterly or monthly reviews based on? Sales
numbers? Goals? Campaigns executed? Leads generated? Probably
something along those lines, right? Well, things might be different
in the near future: employee reviews could be based on
organizational influence. Last spring,...read more
by April 19, 2012
The Huffington Post recently featured a list of the top nine tech
CEOs as ranked by employees. With ratings ranging between 80% and
an impressive 97%, over 280,000 employees told how they felt about
the way their CEO was leading the organization to come up with this
top nine. Here are some...read more
by December 28, 2011
Last week I shared my favorite feedback management blog posts that
fell outside the Top 25 Most Popular Posts of 2011. After crunching
the analysis for most read articles, most shared and clicked posts,
I've narrowed down our 476+ posts to just the Top 25.Please share
your thoughts below on any...read more
by December 21, 2011
Today, I started going through the Web Survey blog analytics to see
which of our articles were the most popular. We wrote and published
a staggering 476 posts so far in 2011! Next week I'll be sharing
the Top 25 Most Popular Posts of 2011. However, some of my
favorites just didn't make the cut this...read more
by December 9, 2011
If the lines from the Christmas classic, You're a Mean One, Mr.
Grinch, describes any of your employees, you may be in danger of
losing customers. Unfortunately, unlike the Grinch who has a change
of heart at the end and is also overcome with spirit of Christmas,
your employee can continue to...read more
