Since so much of our reality is computerized - from banking to grocery store self-check outs, to medical records - it is now easier than ever to understand customer satisfaction in real time. Real time customer feedback and customer satisfaction is extremely valuable since it grabs customer input at...read more

One of the best ways to engage your audience is when you are able to speak with them face-to-face. These opportunities to personally engage your audience most often occur at conferences and events. Conferences and events, as a result, present businesses with a great way to survey their audience as...read more

When it comes to developing surveys, you might automatically think that the web is the best platform for the survey. In many cases, it probably is. But depending on who you're surveying, the goal of the survey and the timeliness of the survey, you might have to use multiple delivery methods for your...read more

Many agencies are interested in conducting what are commonly known as on-site lobby surveys, named for the fact that most potential survey respondents are approached in the lobby of the building or apartment where they work or live. These types of surveys are used when we'd like information on how...read more

We have all seen them; the shiny, silver boxes at large hotels, hospitals and really any sizable establishment.  They come to life with a touch on the screen and have any and all information you could ever need.  Their central location and ease of use make them an invaluable distribution method for...read more

At the beginning of the week, I shared the first 10 tips from the Meetings & Convention article, Survey Science: How to craft more effective attendee evaluations, in Part I and Part II of this post. The first ten event survey tips include several of your typical online survey best practices: set...read more

I've been asked a lot recently what's the difference is between Cvent Web Surveys branch logic and our advanced survey logic features. I can definitely see where various types of survey question logic can get confusing. Hopefully this post will eliminate the confusion! When you're creating an online...read more

While I spend a lot of time writing about the value and cost effectiveness of conducting surveys online, sometimes you want to collect responses through multiple channels. Depending on your target population, multiple channels may be necessary to ensure a representative sample. Not everyone in your...read more

Web surveys don't always need to be distributed by email. In fact, you may come across many instances where a different distribution method of your survey is required. That's why Cvent's software is equipped with the ability to offer your web survey in a number of ways. One such option is to offer a...read more