by May 31, 2013
There are a few go to techniques that we use for survey data
analysis. The primary tool used for analyzing survey data is the
crosstab. There are fancier multivariate techniques, and those have
their place, but for everyday use the crosstab is the preferred
method for analyzing nominal and ordinal...read more
by February 11, 2013
In the course of survey research several topics have developed a
reputation for being ‘sensitive’. In short this means the topical
areas are perceived to be just short of off limits by the culture
we live in. Examples include cultural diversity, recreational drug
use, sexual activity, alcohol use,...read more
by March 2, 2012
Tips for increasing survey response rates are always
popular—everyone wants to increase their participation! There's a
variety of methods that will help reach your response goals.
Changes to your email marketing is one of the easiest ways to give
your response rates a boost! Let's throw back to a...read more
by February 20, 2012
It is that time of year where the major annual project for my
employer is about to be released to the masses. This annual study
focuses on skills, training, and certification in the IT space,
although this year questions were included for non-technical
professionals. It is decidely a B2B marketing...read more
by December 21, 2011
Today, I started going through the Web Survey blog analytics to see
which of our articles were the most popular. We wrote and published
a staggering 476 posts so far in 2011! Next week I'll be sharing
the Top 25 Most Popular Posts of 2011. However, some of my
favorites just didn't make the cut this...read more
by September 21, 2011
Dan Ariely: Beware Conflicts of Interest I love this story. Towards
the end Dan says "The most difficult thing, of course, is to
recognize that sometimes we are too blinded by our own
incentives... When I was doing these experiments, I was helping
science. I was eliminating the data to get the true...read more
by September 13, 2011
There is a bit of mad scientist in all researchers, even those of
us whose primary tool is a survey. To that point, let’s chat about
a common element of the scientific process known as the hypothesis.
Unknowingly, we incorporate hypothesis testing in our daily lives,
e.g. if I wear this new cologne,...read more
by September 8, 2011
According to a recent LinkedIn poll, 44% of respondents said the
top priority for their HR department over the next 12 months is
employee engagement and loyalty. In my opinion, this is a pretty
big deal—and quite the mentality shift! I'm encouraged by these
poll results. But it certainly leads to...read more
by August 12, 2011
At this stage in the economic recovery, if one could call it that,
it is not unreasonable to expect employees to begin looking for new
employment. After several years of depressed wage growth and fears
of job loss, employees are beginning to move to new positions in
record numbers. Add to this an...read more
by July 22, 2011
A friend of mine has been growing more and more dissatisfied with
her current position. She is more or less the office greeter and
receptionist but is not empowered to help client's and their
customers. Her organization offers virtual offices, meeting rooms
and office space. She describes it as a...read more
