Q & A from The Voice of the Customer: From Feedback to Action Webinar

Last week, we hosted a webinar with Senior Research Analyst from Aberdeen Group, Aly Pinder, and Global Client Experience Senior Program Manager from Cornerstone OnDemand, Jen Maldonado. We had TONS of great questions. We've gone through the all questions and answered them here. If you missed the...read more

Maximizing Patient Satisfaction

Health care is a topic of some debate. Stepping aside from that debate health practitioners can leverage market research in several ways to improve the quality of their practice and the overall experience for the patient. In a recent visit to my primary care physician I noticed a table of magazines...read more

Customer Satisfaction and the Local Grocery Store

It seems as if everyone has jumped on the survey bandwagon these days. Besides receiving regular health care surveys from the local hospital, I have also received a customer satisfaction survey from the local grocery store.The survey contained questions about what I thought of the store's...read more

Improving Company Culture Increases Productivity

Employers may think that employee satisfaction surveys are a waste of time and expense, but a recent survey conducted by Randstad US revealed that a positive company culture increases employees' productivity. Since employee satisfaction surveys are usually anonymous, employers who take the time to...read more

Nurses: The Ultimate Customer Service Reps

When people go to the hospital, they don't usually think of it in terms of customer and service provider; however, at their core, hospitals are businesses and patients are, in effect, their customers. So, what does that mean exactly? It means that nurses, with their smiles and kind words and...read more

ACSI Shows Need for Health Care Satisfaction Surveys

The American Consumer Satisfaction Index just released its numbers for a 2010 first quarter study of consumer satisfaction in America. This latest report shows some positive signs for many industries, including television service and cellular phone service. However, this report shows that one...read more

Check in with Insurance Customers Before Changes Happen

After the recent lengthy and heated debate over health care in America, it's now official that some big changes are on the way for health care in America. While many of these changes will not go into effect immediately, some new laws are slated to make an impact within the next three months. It's...read more

Insurance Surveys - Making Health Insurance Companies Better

We've discussed conducting health care satisfaction surveys to understand how patients feel about the care they receive in hospitals and medical offices. It's equally important to track how these customers feel after they've received their care and it comes time to pay off those medical bills.Get...read more

How Satisfied are your Patients?

In a recent post, we learned about the importance of banking surveys to gauge consumer satisfaction levels during uncertain financial times. Another industry facing serious changes amidst a nationwide debate is the health care industry. For hospitals, doctor offices and other medical care...read more

CAN-SPAM Act Guidelines for Sending Email Marketing Messages

Whether it’s a customer loyalty survey or a health care satisfaction survey, you’re emailing to people. You need to make sure your email marketing messages are legal. People get so much spam in their email inboxes that the federal government actually made spam (meaning unsolicited email) illegal....read more
Crimes in Design Webinar
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