Fast Follow Up Matters (Best in Class Secret is Instant Alerts)

Think about your own experiences, when you are unhappy with a product or service and tell the company, what do you expect to happen? If you're thinking, "Nothing. Companies don't listen to customer feedback" I wouldn't blame you. But I hope you're more like me: I expect a response. But not a generic...read more

Keeping Up the Good (CRM) Work

Your business doesn't have an end date, so why should your CRM system innovation? Christopher J. Bucholtz authored a piece for CRM Buyer about recognizing the need to continue cultivating your CRM even after the initial implementation phase has ended. Bucholtz offers a two-part path to successful...read more

Where's Your Skeptic's Hat? Analytics Needs Customer Feedback Mechanisms

Recently, I came across a very interesting article in New York Times, How Company Learns Your Secrets.  In this article, the author Charles Duhigg describes the application of analytics and behavioral science to large retailers’ marketing efforts. The real fascinating part of the article was the...read more

Revisited: Additional Comments are a Survey MUST

Just like the 2009 Mountain Dew Throwback campaign, I'm bringing back the sentiments from this post: Offering An Additional Comment Section Is An Online Survey Must Have additional comments, concerns, ways for us to improve? Let us know! Seems super simple to add this example survey question to any...read more

5 Best Practices for Designing Mobile Surveys

When online surveys came on the scene for the first time in 1999, there was initial hesitation. Was online really going to replace phone and mail surveys? As online has become the norm over the last decade, we've learned there's still a place for multi-mode feedback collection. In fact, with social...read more

How to Prevent the Grinch from Stealing Customers

If the lines from the Christmas classic, You're a Mean One, Mr. Grinch, describes any of your employees, you may be in danger of losing customers. Unfortunately, unlike the Grinch who has a change of heart at the end and is also overcome with spirit of Christmas, your employee can continue to...read more

How to Test New Knowledge After Training

This morning, Cynthia posted about the importance of conducting post-training surveys for new employees. While training "satisfaction" surveys are certainly a good idea six months after training to evaluate the impact and success of your organization's training programs. Surveys have other...read more

WikiLeaks Lesson in Data Security

If there's one thing Wikileaks has taught us, it's that security is important. Now, you may not have to warn employees they'll be fired if they read the leaked classified documents like the U.S. Government has done, but chances are, you have classified information you don't want leaked.Survey data...read more

Make it Simple: Using Electronic Survey Software

Whether surveying your customers, surveying your employees, or surveying your colleagues using electronic survey software is an easy and simple solution for your survey needs. As someone who works in a client service industry, the importance of internal and client surveys and direct feedback is...read more

5 Questions to Ask When Buying Online Survey Software

If you're new to the world of creating surveys for your customers or employees, chances are you may be unsure about where to begin in your search for the right survey software. From creating questions to managing your contact information and understanding your results, the software you choose can...read more
The Rise of the Smart Phone: Are you Leverging Mobile? 10 Tips for Mobile-Friendly Survey Creation