by February 25, 2013
There comes a time when those of us in consumer and B2B market
research realize that we are not just the messengers, the conduit
for the voice of the customer, but we also are the change agents.
This realization came to me some time ago, but was reaffirmed while
reading the book Outside In by Harley...read more
by January 7, 2013
While we highlight the most popular posts from a given month in our
newsletter, one of my favorite activities is to look back and see
what posts were the most popular overall each year. Keeping with
tradition, here's a look back across the 20 most popular posts of
2012! Customer Loyalty Month: 25...read more
by August 28, 2012
Before we move to defining the criteria for measurement for
different training programs and methods of assessment at Level III,
let us look at the relation between the learning objectives and
assessment. This is because to do any evaluation, especially Level
III, an understanding of the learning...read more
by July 26, 2012
What is the difference between a survey and an assessment? The
short answer is not much. If you think back to your days in school,
the tests you took were nothing more than a scored survey. Chances
are the survey design had both structured and unstructured
questions with the intent of measuring your...read more
by February 1, 2012
Two weeks ago we began to explore how the 7 Habits of Highly
Effective People can apply to the big, wide-world of
training. Today we continue the journey, starting with habit
four.(Curious about what habits one–three look like
through the eyes of training? Check it out!)HABIT #4—Think
Win/Win...read more
by January 23, 2012
In times when every penny counts, there is more demand on training
managers to “prove” that training has paid off. Most
organizations follow Kirkpatrick’s 4 Levels of Evaluation: The
immediate feedback: The smiley sheets at the end of the training
program where participants respond to questions on...read more
by December 21, 2011
Today, I started going through the Web Survey blog analytics to see
which of our articles were the most popular. We wrote and published
a staggering 476 posts so far in 2011! Next week I'll be sharing
the Top 25 Most Popular Posts of 2011. However, some of my
favorites just didn't make the cut this...read more
by December 7, 2011
As we near the end of the year, you will probably have to be
evaluated with 360 feedback and/or you will be asking people to do
evaluations for 360 feedback. One the best ways to capture 360
feedback is by using standardized surveys. Here are a few
ideas to creating surveys for 360 feedback...read more
by October 19, 2011
While searching for this week's TedTalk inspiration, this title
jumped out at me: Let's Simplify Legal Jargon! I agree 100%. Let's
just speak in plain English that's understood by everyone, not just
those with law degrees. During this talk, Alan Siegel discusses how
difficult it is to understand...read more
by August 9, 2011
Over the weekend, I was shopping for some much needed items for my
house. As I was browsing the curtain aisle, I heard someone
speaking to the man who was stocking the area near me. She
was asking him a series of questions about his work environment,
his department, and his likes or dislikes with...read more
