3 Ways to Yield a Higher Survey Response Rate

Have you ever opened an email containing a survey link and asked, “What am I getting myself into?” Even if the survey is asking for valuable feedback the product or service, this is how most people react. Based on current trends, researchers have found that access to the new technologies help...read more

Sippin' on Feedback at the Cvent Holiday Party

At Cvent, we’ve been known to drink our own champagne. And when it comes to our annual holiday party, we’re all about the bubbly. Our stellar planning team is constantly rethinking how we do events, and the rest of us are just happy to be invited. The notorious holiday party brings in over 900...read more

Throwback Thursday: Back to the Hits of 2012

What better way to bring in the New Year than to look back and see what we’ve learned in the past four? Here’s a #TBT tribute to the posts that were a hit in 2012, plus some added questions for you to consider. Read on and explore how things have changed for your business over the years.   Customer...read more

10 Ways to Make Time for Surveys

During the busiest time of the year, how will you get your target audience to find time to fill out your surveys? Even the simplest, most attractive surveys have to fight for attention. But it’s worth it, especially since a 5% increase in customer retention can increase a company's profitability by...read more

Are your Surveys Creating Dissatisfaction?

Tell me how you really feel. Up to 95% of customers will give you a second chance if you handle their complaint successfully and quickly, but actually getting those responses is one of the biggest challenges survey planners face. Feedback is a staple of the customer experience and the very best way...read more

Correlating Bad Sales Calls to Bad Surveys

Have you ever received a bad sales call? Surprisingly, bad surveys are one and the same. I read an article a few weeks ago on LinkedIn, and it covered a very important topic--how to better network and make connections. The article came with a huge warning though to everyone out there trying to...read more

Getting the Clickthrough: The Art of the Invite – Part 1

Let’s face it, qualified respondents who have nothing better to do than to complete our survey accurately, truthfully and in a timely fashion are a rare breed. In today’s crowded email inbox our survey invitations are competing for attention – of course that assumes they didn’t receive a one-way...read more

7 Items on Your Survey Respondents’ Wish Lists

We’re in the thick of the holiday season, and everyone has a wish list. While it may not resemble a handwritten letter to the North Pole, it’s safe to assume that most people are hoping they get something on their list this season. On that note, wouldn’t it be great to know what respondents wanted...read more

Three Things to be Thankful For (When it Comes to Surveys)

With Thanksgiving right around the corner, we have a lot to be thankful for. In the world of feedback, it might seem like we couldn’t be thankful for anything more than feedback itself. Well, even though getting feedback is great, it’s all about how we collect it, what we do with it and how we...read more

What the Biggest Political Polling Mistakes in History can Teach us about Surveys

Polls have been used to try and predict the outcome of important political races for centuries. The first poll was a modest straw poll conducted by the Harrisburg Pennsylvanian newspaper in attempt to determine the 1824 presidential election. Today, as we approach the 2014 mid-term elections, our...read more
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