The Survey Blog turned 4 this month! Reflecting back over the last year, we wanted to share some of our favorite posts from the last year. Enjoy!
ABC's for Trainers
Sarah has tips for every letter of the alphabet from ADDIE to Metrics aren't evil to Perceptions are not always Reality to Zinc. Pick a letter and tell us what your ABC's of Training would look like!
The Secret to Buying Employee Happiness
Word is, "money can't buy happiness." That's what we've been told anyway. Well, Michael Norton calls the bluff on this old adage in his recent TED Talk. Could it be that you're spending wrong? Check out this video and find out what it really means to be Pro Social.
The [Employee] Happiness Project
Gretchen Rubin, author of the bestselling book The Happiness Project, recently sat down with OPEN Forum contributor Barry Moltz to talk about her experience learning to make her own happiness. Happy employees are more productive, better leaders, more creative and team players. Here are seven lessons you can apply to your organization
Has CSat Got You Down?
Tracking customer satisfaction trends over time gives companies the foresight needed to better manage customer retention programs. Take a look at two popular satisfaction measurement: Net Promoter Score (NPS) and Burke Secure Customer Index (SCI).
5 Best Practices for Designing Mobile Surveys
Organizations should no longer be debating whether mobile should be part of their 2012 strategy. They should be figuring out how quickly they can optimize their interactions with customers, prospects and employees for mobile.
Perceptions Are Not Always Reality in the Classroom
Trainers are often asked to provide assessments (your perceptions) of staff's ability to do perform. I'm sure you've heard "perception is reality," but this is only true in some cases, and as a trainer it doesn't apply to your perceptions. These two stories explain why
10 Lessons from Jeff Bezos [½ are Customer Focused]
Recently, Forbes published Jeff Bezos's Top 10 Leadership Lessons. We were pleasantly surprised to see that half of them were focused on customers. Check out these tips from the founder and CEO of Amazon.com, Inc. and find out how many of these your company is using.
5 Strategies for Securing Devoted Customers
Dogs are well-known for being man's ultra-faithful best friend, asking for very little in return. Unfortunately, the average consumer needs a bit more TLC before pledging their eternal support to you, so here are five "squeaky toys" for securing engaged customers.
Maximizing Value in Open-Ended Questions
The quality of the data we analyze in consumer or B2B marketing research is a direct function of the quality of the questions we ask. Nowhere is this truer than with open-ended questions. These three best practices will help you improve the quality of open-ended comments.
8 Reasons Why CEOs Are Bad at Customer Service
Marketing guru Tom Smith recently posted an interesting blog containing eight ways CEOs don't "get" customer service. It seems odd that the head of a company wouldn't understand how to please customers, but these eight insights really make sense.
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