Are you happy with your product registration software? Do you even have product registration software? You may not think of using web based surveys to collect product registrations - but it’s a perfect match. Some people claim product registrations are just a marketing ploy to collect user information, but if you’re a product manager, you probably disagree. Product managers are always looking for ways to keep a pulse on client and customer satisfaction as well as identify market needs. Collecting warranty and product registrations through online surveys is one more way to do that. Product managers can gather and store contact information for later market research, customer satisfaction, customer loyalty and other customer surveys. These contacts are ideal for later surveying because you know they’ve bought your product.


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