Cvent Survey

Use Charts and Graphs to Tell the Story in Your Next Survey Report

Thursday, July 23, 2009 by Sherrie Mersdorf
Use Charts And Graphs To Tell The StoryData is boring. No one wants to read through long survey reports to try to glean bits of information. Perhaps this is why so often findings from online survey research goes unread and undiscussed - causing organizations to fail to act on their data collection results. As a surveyor you need to dig through the survey responses to find the insights and important findings for them. The best way to do this is by creating a solid survey report that easily calls out the significant data in an easy to read and absorb way.

Someone invented graphical representations of data, such as charts and graphs, for this very reason: to make data easily understood.

It can be difficult to easily spot trends and important figures when looking at a list of responses. But if you're using online software survey technology, such as Cvent, the time it takes you to create charts and graphs to spot the important data is cut down considerably.

Unlike with paper surveys, all the answers are already collected and stored in an electronic format. Cvent's Web Survey solution will create survey presentation reports for you. But if our survey software system doesn't automatically create the exact graph you want, it's easy to download the data, or response summaries, to create your own charts in excel.

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