Communication is a very important part of conducting a survey online. How to inform the invitees about the survey, how to make sure they read the email survey invitation and respond to the survey. This totally depends upon what kind of email is sent to the invitee so they respond to your call to action (aka answer the survey). Here are a few online survey tips that will be helpful when you create survey invitation emails.
Send your invitations out automatically: After you have tested the email invitation, you are ready to send it out in bulk to all of your invitees. We recommend you switch the How to Send option on the Edit Settings page to the Send By Date.
Making No responses or Visited respondents take the survey: send reminder emails. Some people will take your survey right away. You will get increased responses, however, if you send follow-up email reminders with the survey link included. We recommend sending a minimum of two reminder emails depending on how long your survey will be running. Be sure to use our Partial Response reminders in addition to the No Response reminders.
Use HTML emails instead of plain text emails. To send an HTML email, go to the email you are sending out and then click on the HTML Email tab. Click on the Edit button, and you can create your HTML email, adding any images you want to include and formatting the text to emphasize your main points. Make sure to click on the Save and Update Plain Text Email button, so that your HTML email message and your plain text email message both convey the same information.
Feedback: Seek advice & suggestions from your respondents. If you are new to conducting surveys or have surveyed the same people for years, ask them what they like and do not like about participating in your surveys. Add a question or two to ask why they take the surveys and what would improve the questionnaires.
Thank your respondents. At the end of the survey, be courteous and thank your respondents for taking time out of their busy schedule to complete the survey. Also, if the survey is a collect respondent contact information survey, turn on the completion email and thank your respondents for their time in an email as well.
Send your invitations out automatically: After you have tested the email invitation, you are ready to send it out in bulk to all of your invitees. We recommend you switch the How to Send option on the Edit Settings page to the Send By Date.
Making No responses or Visited respondents take the survey: send reminder emails. Some people will take your survey right away. You will get increased responses, however, if you send follow-up email reminders with the survey link included. We recommend sending a minimum of two reminder emails depending on how long your survey will be running. Be sure to use our Partial Response reminders in addition to the No Response reminders.
Use HTML emails instead of plain text emails. To send an HTML email, go to the email you are sending out and then click on the HTML Email tab. Click on the Edit button, and you can create your HTML email, adding any images you want to include and formatting the text to emphasize your main points. Make sure to click on the Save and Update Plain Text Email button, so that your HTML email message and your plain text email message both convey the same information.
Feedback: Seek advice & suggestions from your respondents. If you are new to conducting surveys or have surveyed the same people for years, ask them what they like and do not like about participating in your surveys. Add a question or two to ask why they take the surveys and what would improve the questionnaires.
Thank your respondents. At the end of the survey, be courteous and thank your respondents for taking time out of their busy schedule to complete the survey. Also, if the survey is a collect respondent contact information survey, turn on the completion email and thank your respondents for their time in an email as well.
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