Select a Survey Type to Meet Your Requirements

To Collect Contact Information or Keep the Survey Anonymous?

When creating online surveys, survey writers have the option to select whether the survey should collect respondent information or will be an anonymous survey. This is an extremely helpful feature if you conduct surveys, which at times, require absolute anonymity.

Collect Respondent Contact Information Survey: If during the survey creation wizard a survey designer selects this option, all survey respondents will be required to enter their contact information, such as name, email address, phone number etc. Setting up which contact fields you need collected for your survey takes place when you're designing your survey.

If you need a contact field that doesn't come standard in the survey application, simply create a custom contact field. We typically see custom contact fields created for pieces of information such as employee ID, account name, membership number, etc.

In a survey with identified survey respondents, all respondents must verify their name and email before starting the electronic survey online. This ensures their responses are correctly matched to their contact record in your address book. If the contact is not in your address book their information will be added automatically. An additional plus for the Cvent Contact Database is that even if they do exist in your address book, if they update their information while completing a survey, it will be automatically updated for you.

Anonymous Survey: In an anonymous survey, respondents can begin the web survey without entering their name or email address. No contact information will be added to or updated in your address book - because it's not being collected. As you would expect, the identities of your survey sample are kept anonymous and no survey responses are matched to contacts.

How do you know which type of survey is correct for your survey research project? Here's a few tips:

Collecting contact information is ideal if you have an incentive associated with the survey, such as a lucky draw, a gift coupon or cash prize. Collecting contact information is also important if you're scoring respondents and would like to give feedback on their performance and improvement, like if you're conducting a test using an academic survey.

• On the other hand, an anonymous survey is ideal for internal surveys, such as employee satisfaction, 360 degree feedback evaluations, employee loyalty surveys, etc.
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