by June 3, 2013
Customers are more empowered than ever, and organizations must
continue to find ways to capture and leverage valuable customer
feedback to improve products, services, and the customer
experience. I'm thrilled to announce that Cvent is hosting a
webinar on June 20th with Aberdeen Senior Research...read more
by May 16, 2013
“Welcome to the show!” so the ringmaster said. We could also say
welcome to the survey, and that would be the function of the
welcome page in the Cvent online survey platform. The platform
allows the researcher to create not only an invitation, but also a
welcome and a thank you page. How...read more
by April 16, 2013
Looking for a better way to organize your web survey questions and
control survey flow? You’re in luck – April 19th marks our Web
Survey new release and we’ve added a Chapters feature. Survey
chapters can be used for a variety of reasons: Structure ‒ Just
like chapters in a book, survey chapters...read more
by April 8, 2013
It has been said many times that randomness is next to godliness in
the world of experimental design. I would extend this thinking to
the structured world of survey research as well. In this post we
will look at two methods for incorporating randomness into your
online survey design. Cvent offers...read more
by March 29, 2013
Do you plan to send out surveys on a reoccurring basis? We recently
added a feature called ‘Target List Close Dates’ to our web survey
software. This feature is ideal if you have a survey that is open
for an extended period of time and you plan to send email
invitations on an automated, tiered...read more
by February 28, 2013
Looking to get the most useful data out of your surveys? If so,
consider randomizing your survey questions to eliminate bias and
ultimately deliver more actionable survey results.
Oftentimes, the order in which questions are displayed affects how
people will respond. What is question bias and why...read more
by February 15, 2013
Think about your own experiences, when you are unhappy with a
product or service and tell the company, what do you expect to
happen? If you're thinking, "Nothing. Companies don't listen to
customer feedback" I wouldn't blame you. But I hope you're more
like me: I expect a response. But not a generic...read more
by January 7, 2013
While we highlight the most popular posts from a given month in our
newsletter, one of my favorite activities is to look back and see
what posts were the most popular overall each year. Keeping with
tradition, here's a look back across the 20 most popular posts of
2012! Customer Loyalty Month: 25...read more
by January 3, 2013
I recently posted a blog about the new social media feature we
added to our web survey tool. This week, I came across a great
infographic that supports and proves why having social media
integration is so essential. These numbers illustrate the value and
importance social media integration brings to...read more
by December 27, 2012
In the world of marketing, it’s common for reports to be swarming
with data and benchmarks drawn from hundreds of different touch
points like email, website, search, social, mobile, reviews,
comments, and more. However, even with the plentiful amount of data
we collect, insights are hard to develop....read more
